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        <![CDATA[ Hillary vs. Barack: Who Had the Smartest Media Strategy?

Optimedia&#39;s Antony Young Rates the Campaigns

Posted by Antony Young on 06.04.08
@ 11:50 AM


  
    
      
      
    

    
      Antony Young
    
  
The race for the Democrat presidential nomination has been an intensely competitive contest, the equivalent of marketing&#39;s Coke vs. Pepsi or Ford
vs. GM. In the battle that was Brand Obama vs. Brand Clinton, targeted demographics, TV ads, digital strategies, brand integrations... ]]>
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			<description><![CDATA[ <h1>Hillary vs. Barack: Who Had the Smartest Media Strategy?</h1>

<h3>Optimedia&#39;s Antony Young Rates the Campaigns</h3>

<p class="byline">Posted by <a title="E-mail author: Antony Young" href="mailto:editor@adage.com"><font color="#CC6600">Antony Young</font></a> on <em>06.04.08
@ 11:50 AM</em></p>

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